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Do I shoot professional video myself? I was going to say "no, not really," but I think it would be more accurate to say simply "no." Although if you could clearly see the reflection in the lens of the piece of high tech imaging gear in this video frame you would see me, as well as the guy holding the gear. So I did actually shoot this. (And no, we did not use this take in the final cut.) But I am not going to shoot your video.
I am, in every other instance, a big believer in bringing a high professional standard to any work I do and, probably to my detriment as a professional photographer I've never been one to say "Sure, I can do that!" if I had no idea how to do it. Richard Branson
"If somebody offers you an amazing opportunity but you are not sure you can do it, say yes - then learn how to do it later!"
would not be impressed.
But who says he's right? What about Malcolm Gladwell's 10,000 hours (ref. Outliers, Penguin Books)? If I am not going to be an expert until I put in 10,000 hours of practice I need to find someone who's already done it. And I have! In truth, I've known this very well established film and video producer for a really long time.